Sunday, October 11, 2015

Chapter 3-4 Reflection

There are several concepts I have learned from last weeks reading, or chapter 3 and chapter 4. Most of them are from chapter 3 and include high concept, high touch. In chapter 3 it also talks about the 18th century through the 21st century, which is when we moved from agriculture age to the industrial age to the information age. This is basically the transition from a Farmer to a machine worker, to a business like man, to somebody that does their own thing and creates new ideas using creativity and differences in culture. Chapter 4 mostly talks about design. The reason Daniel Pink finds designs so important is because if his theories are correct, and right brain to do take over the world, design will then be more important than the value.

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